massage-by-kirk · L3 - Massage · Polk City (Southeast)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| One 90 Minute Swedish or Deep Tissue Hot Stone Massage w/ Aromatherapy | $106.00 | $74.20 | 30.0% | 26 | $1,929.20 |
| One 60 Minute Swedish or Deep Tissue Hot Stone Massage w/ Aromatherapy | $81.00 | $56.70 | 30.0% | 25 | $1,417.50 |
| Two 60 Minute Swedish or Deep Tissue Hot Stone Massage w/ Aromatherapy | $162.00 | $105.30 | 30.0% | 7 | $737.10 |
| Two 90 Minute Swedish or Deep Tissue Hot Stone Massage w/ Aromatherapy | $212.00 | $137.80 | 30.0% | 6 | $826.80 |
Activity Timeline (sorted newest first)
- 2025-08-27 Price change on One 60 Minute Swedish or Deep Tissue Hot Stone Massage w/ Aromatherapy — $49.00 → $56.70 analysed below
- 2025-08-23 Price change on Two 90 Minute Swedish or Deep Tissue Hot Stone Massage w/ Aromatherapy — $115.00 → $137.80 analysed below
- 2025-08-22 Price change on Two 60 Minute Swedish or Deep Tissue Hot Stone Massage w/ Aromatherapy — $90.00 → $105.30 analysed below
- 2025-08-22 Price change on One 90 Minute Swedish or Deep Tissue Hot Stone Massage w/ Aromatherapy — $59.00 → $74.20 analysed below
3-Comparison — Two 90 Minute Swedish or Deep Tissue Hot Stone Massage w/ Aromatherapy massage-by-kirk
Price: $115.00 → $137.80
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.3% | 1.2% | -7.0% | 0.0% | n/a | +21.7% | -28.7% | worked |
| GB/UDV | $1.53 | $1.71 | +11.4% | $0.00 | n/a | +22.0% | -10.6% | |
| MVR/UDV | $0.11 | $0.31 | +171.2% | $0.00 | n/a | +8.2% | +163.0% |
3-Comparison — One 60 Minute Swedish or Deep Tissue Hot Stone Massage w/ Aromatherapy massage-by-kirk
Price: $49.00 → $56.70
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.8% | 2.8% | +0.2% | 0.0% | n/a | -0.5% | +0.8% | worked |
| GB/UDV | $1.43 | $1.66 | +16.1% | $0.00 | n/a | +0.3% | +15.8% | |
| MVR/UDV | $0.22 | $0.25 | +16.4% | $0.00 | n/a | -266.4% | +282.8% |
3-Comparison — Two 60 Minute Swedish or Deep Tissue Hot Stone Massage w/ Aromatherapy massage-by-kirk
Price: $90.00 → $105.30
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.8% | 0.7% | -12.1% | 0.0% | n/a | +9.0% | -21.2% | didnt work |
| GB/UDV | $0.75 | $0.78 | +2.8% | $0.00 | n/a | +11.1% | -8.3% | |
| MVR/UDV | $0.10 | $0.10 | -1.9% | $0.00 | n/a | +110.7% | -112.6% |
3-Comparison — One 90 Minute Swedish or Deep Tissue Hot Stone Massage w/ Aromatherapy massage-by-kirk
Price: $59.00 → $74.20
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 3.4% | 2.0% | -42.9% | 0.0% | n/a | -0.7% | -42.2% | didnt work |
| GB/UDV | $2.18 | $1.58 | -27.4% | $0.00 | n/a | +5.9% | -33.3% | |
| MVR/UDV | $0.41 | $0.30 | -27.5% | $0.00 | n/a | +83.4% | -110.9% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.