luce-beauty-spa-lash-9 · L3 - Massage · Falls Church (East)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 90-Minute Himalanyan Salt Body Massage With Essential Oil and Salt ... | $220.00 | $143.00 | 45.0% | 1 | $143.00 |
| One 60-Minutes Swedish/Deep Tissue Massage + Steam Eye Mask + Essential Oil | $140.00 | $77.00 | 45.0% | 2 | $154.00 |
| 60-minute Aromatherapy Body Massage with Choice of Essential Oil | $90.00 | $63.00 | 45.0% | 2 | $126.00 |
| Add-On: Cupping | $40.00 | $8.00 | 45.0% | 1 | $8.00 |
| 45- Minute Massage + 30- Minutes Head Massage(75 Minutes Total) | $157.49 | $70.87 | 0.0% | 0 | $0.00 |
| One 60 Minutes Himalanyan Salt Massage + Eye Steam Mask + Feet Mask | $210.00 | $136.50 | 45.0% | 1 | $136.50 |
| One 45 Minute Body Massage + 30 Minute Head Massage (Total 75 Mintues) | $157.51 | $102.38 | 45.0% | 2 | $204.76 |
Activity Timeline (sorted newest first)
- 2025-11-27 Price change on One 45 Minute Body Massage + 30 Minute Head Massage (Total 75 Mintues) — $78.75 → $102.38 analysed below
- 2025-11-25 Price change on 90-Minute Himalanyan Salt Body Massage With Essential Oil and Salt ... — $127.60 → $143.00 analysed below
- 2025-11-18 Price change on 60-minute Aromatherapy Body Massage with Choice of Essential Oil — $58.50 → $63.00 analysed below
- 2025-08-23 Price change on 90-Minute Himalanyan Salt Body Massage With Essential Oil and Salt ... — $110.00 → $127.60
- 2025-04-16 Price change on One 45 Minute Body Massage + 30 Minute Head Massage (Total 75 Mintues) — $70.87 → $78.75
- 2025-04-16 Price change on Add-On: Cupping — $7.00 → $8.00 analysed below
- 2025-03-23 Price change on One 60-Minutes Swedish/Deep Tissue Massage + Steam Eye Mask + Essential Oil — $56.00 → $70.00 analysed below
- 2025-03-13 Price change on 90-Minute Himalanyan Salt Body Massage With Essential Oil and Salt ... — $88.00 → $110.00
- 2025-02-23 Price change on 60-minute Aromatherapy Body Massage with Choice of Essential Oil — $40.50 → $56.00
3-Comparison — One 45 Minute Body Massage + 30 Minute Head Massage (Total 75 Mintues) luce-beauty-spa-lash-9
Price: $78.75 → $102.38
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.9% | 2.2% | +153.5% | 0.0% | n/a | n/a | n/a | insufficient data |
| GB/UDV | $0.68 | $2.63 | +284.5% | $0.00 | n/a | n/a | n/a | |
| MVR/UDV | $-0.03 | $0.52 | +1856.1% | $0.00 | n/a | n/a | n/a |
3-Comparison — 60-minute Aromatherapy Body Massage with Choice of Essential Oil luce-beauty-spa-lash-9
Price: $58.50 → $63.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.2% | 1.1% | -8.0% | 0.0% | n/a | n/a | n/a | insufficient data |
| GB/UDV | $0.67 | $0.67 | -1.0% | $0.00 | n/a | n/a | n/a | |
| MVR/UDV | $0.08 | $0.23 | +207.2% | $0.00 | n/a | n/a | n/a |
3-Comparison — One 60-Minutes Swedish/Deep Tissue Massage + Steam Eye Mask + Essential Oil luce-beauty-spa-lash-9
Price: $56.00 → $70.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.9% | 0.5% | -44.0% | 0.0% | n/a | n/a | n/a | insufficient data |
| GB/UDV | $0.60 | $0.37 | -38.6% | $0.00 | n/a | n/a | n/a | |
| MVR/UDV | $0.21 | $0.12 | -43.6% | $0.00 | n/a | n/a | n/a |
3-Comparison — Add-On: Cupping luce-beauty-spa-lash-9
Price: $7.00 → $8.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.4% | 0.5% | +36.7% | 0.0% | n/a | n/a | n/a | insufficient data |
| GB/UDV | $0.03 | $0.04 | +36.7% | $0.00 | n/a | n/a | n/a | |
| MVR/UDV | $0.01 | $0.01 | +5.9% | $0.00 | n/a | n/a | n/a |
3-Comparison — 90-Minute Himalanyan Salt Body Massage With Essential Oil and Salt ... luce-beauty-spa-lash-9
Price: $127.60 → $143.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.9% | 1.8% | -38.6% | 0.0% | n/a | n/a | n/a | insufficient data |
| GB/UDV | $3.76 | $2.59 | -31.2% | $0.00 | n/a | n/a | n/a | |
| MVR/UDV | $0.36 | $0.48 | +32.9% | $0.00 | n/a | n/a | n/a |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.