lotus-touch-therapeutic-massage-1-1  ·  L3 - Massage  ·  Boise (Mountain)

Owner: Joey Altobelli  ·  Manager: Matthew O'Brien  ·  Division: Boise  ·  Stage:  ·  PDS: Massage - Custom

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
One 60-Minute Custom Massage with Aromatherapy $105.01 $65.00 0.0% 0 $0.00
One 60-Minute Custom Massage $90.00 $70.00 40.9% 4 $307.96
One 75-Minute Custom Massage with Aromatherapy $122.99 $85.00 0.0% 0 $0.00
One 75-Minute Custom Massage $108.01 $75.00 0.0% 0 $0.00

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — One 60-Minute Custom Massage lotus-touch-therapeutic-massage-1-1

Change anchor: 2026-03-01  ·  52d since change
Margin: 35.0% → 39.3% (4.3pp)

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 2.1% 4.2% +100.0% 5.1% -17.9% -1.1% +101.1% worked
GB/UDV $1.46 $3.65 +150.0% $3.30 +10.6% -2.6% +152.6%
MVR/UDV $0.26 $1.56 +495.2% $0.77 +102.9% +116.2% +379.1%

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.