lin-spa-massage · L3 - Massage · Virginia Beach (East)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 60 Minute Swedish Massage with Essential Oils and Hot Body Bag Add-ons | $90.00 | $65.00 | 30.0% | 14 | $910.00 |
| Couples 60 Min Swedish Massage w Essential Oils and Hot Body Bag Add ons | $180.01 | $125.00 | 30.0% | 10 | $1,250.00 |
Activity Timeline (sorted newest first)
- 2025-09-16 Price change on 60 Minute Swedish Massage with Essential Oils and Hot Body Bag Add-ons — $59.00 → $65.00 analysed below
3-Comparison — 60 Minute Swedish Massage with Essential Oils and Hot Body Bag Add-ons lin-spa-massage
Change anchor: 2025-09-16
· 218d since change
Price: $59.00 → $65.00
Price: $59.00 → $65.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 9.3% | 4.3% | -53.8% | 0.0% | n/a | -22.8% | -31.0% | didnt work |
| GB/UDV | $5.49 | $2.79 | -49.1% | $0.00 | n/a | -23.3% | -25.8% | |
| MVR/UDV | $0.70 | $0.33 | -52.1% | $0.00 | n/a | -124.0% | +71.9% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.