lilly-spa · L3 - Massage · Holbrook (Northeast)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 50-min Deluxe Bodywork & Foot Reflexology with Essential Oil, Hot Stone & Towel | $99.00 | $38.61 | 27.4% | 6 | $251.94 |
| 90min Combo BodyWork 60mins Back & 30mins Foot w Essential Oil,Hot Towel&Stone | $150.00 | $73.50 | 27.4% | 5 | $399.95 |
| 70-Min Therapeutic BodyWork wi Essential Oil,Hot Towel ,and Hot Stone Treatment | $118.00 | $51.92 | 28.0% | 5 | $284.95 |
| Couple 60-Minute Deluxe Bodywork with Essential Oil, Hot Stone & Hot Towel | $99.00 | $99.00 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2026-03-17 Price change on 70-Min Therapeutic BodyWork wi Essential Oil,Hot Towel ,and Hot Stone Treatment — $51.92 → $56.99 analysed below
- 2026-03-16 Price change on 90min Combo BodyWork 60mins Back & 30mins Foot w Essential Oil,Hot Towel&Stone — $73.50 → $79.99 analysed below
- 2026-03-09 Price change on 50-min Deluxe Bodywork & Foot Reflexology with Essential Oil, Hot Stone & Towel — $38.61 → $41.99 analysed below
- 2026-03-01 Margin change on 70-Min Therapeutic BodyWork wi Essential Oil,Hot Towel ,and Hot Stone Treatment — 21.0% → 26.1%
- 2026-03-01 Margin change on 50-min Deluxe Bodywork & Foot Reflexology with Essential Oil, Hot Stone & Towel — 21.0% → 26.3%
- 2026-03-01 Margin change on 90min Combo BodyWork 60mins Back & 30mins Foot w Essential Oil,Hot Towel&Stone — 21.0% → 26.6%
- 2025-11-11 Price change on 90min Combo BodyWork 60mins Back & 30mins Foot w Essential Oil,Hot Towel&Stone — $82.50 → $73.50
- 2025-11-01 Margin change on 90min Combo BodyWork 60mins Back & 30mins Foot w Essential Oil,Hot Towel&Stone — 33.9% → 21.0%
- 2025-10-01 Margin change on 70-Min Therapeutic BodyWork wi Essential Oil,Hot Towel ,and Hot Stone Treatment — 17.2% → 21.0%
- 2025-10-01 Combo restructuring on 50-min Deluxe Bodywork & Foot Reflexology with Essential Oil, Hot Stone & Towel · margin 9.8% → 21.0% · price $42.90 → $39.60
- 2025-09-03 Price change on 90min Combo BodyWork 60mins Back & 30mins Foot w Essential Oil,Hot Towel&Stone — $75.00 → $82.50
- 2025-09-01 Margin change on 90min Combo BodyWork 60mins Back & 30mins Foot w Essential Oil,Hot Towel&Stone — 21.0% → 33.9%
- 2025-08-29 Price change on 50-min Deluxe Bodywork & Foot Reflexology with Essential Oil, Hot Stone & Towel — $39.00 → $42.90
- 2025-08-28 Price change on 70-Min Therapeutic BodyWork wi Essential Oil,Hot Towel ,and Hot Stone Treatment — $49.00 → $53.90
- 2025-08-01 Margin change on 70-Min Therapeutic BodyWork wi Essential Oil,Hot Towel ,and Hot Stone Treatment — 21.0% → 18.8%
3-Comparison — 70-Min Therapeutic BodyWork wi Essential Oil,Hot Towel ,and Hot Stone Treatment lilly-spa
Price: $51.92 → $56.99
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.6% | 1.0% | +55.1% | 1.1% | -13.9% | -18.2% | +73.3% | worked |
| GB/UDV | $0.32 | $0.54 | +70.2% | $0.54 | +0.1% | -19.3% | +89.5% | |
| MVR/UDV | $0.06 | $0.09 | +50.9% | $0.08 | +13.9% | -162.0% | +212.9% |
3-Comparison — 50-min Deluxe Bodywork & Foot Reflexology with Essential Oil, Hot Stone & Towel lilly-spa
Price: $38.61 → $41.99
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.4% | 1.6% | +19.3% | 0.8% | +95.2% | -5.6% | +24.9% | worked |
| GB/UDV | $0.53 | $0.69 | +29.7% | $0.33 | +110.1% | -9.8% | +39.5% | |
| MVR/UDV | $0.12 | $0.17 | +45.3% | $0.06 | +176.2% | -120.8% | +166.1% |
3-Comparison — 90min Combo BodyWork 60mins Back & 30mins Foot w Essential Oil,Hot Towel&Stone lilly-spa
Price: $73.50 → $79.99
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.7% | 1.3% | +81.8% | 1.1% | +15.8% | -15.7% | +97.6% | worked |
| GB/UDV | $0.52 | $1.03 | +97.9% | $0.83 | +23.5% | -14.2% | +112.1% | |
| MVR/UDV | $0.11 | $0.25 | +137.2% | $0.19 | +32.0% | -229.8% | +367.0% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.