l-l-beauty-esthetics-spa-3 · L3 - Massage · Oakville (Midwest)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| One 30 mins foot massage | $50.00 | $33.00 | 0.0% | 0 | $0.00 |
| 45-Minute Massage with Complimentary Optional Hot Stone | $125.00 | $55.00 | 40.0% | 1 | $55.00 |
| 60-Minute Massage with Complimentary Optional Hot Stone | $175.00 | $63.00 | 35.0% | 17 | $1,071.00 |
| One 45 mins foot massage | $80.00 | $50.40 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2025-08-15 Price change on One 45 mins foot massage — $40.00 → $50.40 analysed below
- 2025-08-10 Price change on 60-Minute Massage with Complimentary Optional Hot Stone — $99.00 → $63.00 analysed below
3-Comparison — One 45 mins foot massage l-l-beauty-esthetics-spa-3
Price: $40.00 → $50.40
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 5.6% | 5.9% | +4.7% | 0.0% | n/a | -7.7% | +12.4% | inconclusive |
| GB/UDV | $2.70 | $3.56 | +31.9% | $0.00 | n/a | -4.8% | +36.7% | |
| MVR/UDV | $0.40 | $0.36 | -8.5% | $0.00 | n/a | -105.6% | +97.1% |
3-Comparison — 60-Minute Massage with Complimentary Optional Hot Stone l-l-beauty-esthetics-spa-3
Price: $99.00 → $63.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.9% | 34.2% | +1063.2% | 0.0% | n/a | +5.0% | +1058.1% | worked |
| GB/UDV | $2.91 | $29.01 | +896.4% | $0.00 | n/a | +7.6% | +888.8% | |
| MVR/UDV | $0.51 | $4.64 | +808.0% | $0.00 | n/a | -89.3% | +897.2% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.