l-and-h-foot-spa · L3 - Massage · Gaithersburg (East)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 50-Minute Deluxe Bodywork with Hot Stone Treatment | $120.01 | $70.00 | 25.0% | 14 | $980.00 |
| Couples 50-Minute Deluxe Bodywork with Hot Stone Treatment | $240.01 | $140.00 | 25.0% | 16 | $2,240.00 |
Activity Timeline (sorted newest first)
- 2026-01-22 Price change on Couples 50-Minute Deluxe Bodywork with Hot Stone Treatment — $120.00 → $140.00 analysed below
- 2026-01-13 Price change on 50-Minute Deluxe Bodywork with Hot Stone Treatment — $60.00 → $70.00 analysed below
3-Comparison — 50-Minute Deluxe Bodywork with Hot Stone Treatment l-and-h-foot-spa
Price: $60.00 → $70.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 4.5% | 1.7% | -62.2% | 0.0% | n/a | -26.9% | -35.3% | didnt work |
| GB/UDV | $2.97 | $1.27 | -57.2% | $0.00 | n/a | -22.3% | -34.9% | |
| MVR/UDV | $0.46 | $0.18 | -59.8% | $0.00 | n/a | -16028.3% | +15968.5% |
3-Comparison — Couples 50-Minute Deluxe Bodywork with Hot Stone Treatment l-and-h-foot-spa
Price: $120.00 → $140.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 3.8% | 4.4% | +14.3% | 4.5% | -3.9% | -20.8% | +35.2% | didnt work |
| GB/UDV | $4.64 | $6.12 | +31.9% | $5.45 | +12.1% | -18.0% | +49.9% | |
| MVR/UDV | $0.61 | $0.57 | -5.1% | $1.00 | -42.5% | -7674.1% | +7669.0% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.