koma-massage-2 · L3 - Massage · Murrieta (Pacific South)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 60-Minute Deep-Tissue or Swedish Massage | $130.00 | $105.00 | 31.5% | 3 | $344.97 |
| One 90-Minute Deep-Tissue or Swedish Massage | $180.01 | $159.00 | 0.0% | 0 | $0.00 |
| One 2 Hour Massage Deep-Tissue or Swedish Massage | $230.01 | $195.00 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2026-03-01 Margin change on 60-Minute Deep-Tissue or Swedish Massage — 25.0% → 31.5% analysed below
3-Comparison — 60-Minute Deep-Tissue or Swedish Massage koma-massage-2
Change anchor: 2026-03-01
· 52d since change
Margin: 25.0% → 31.5% (6.5pp)
Margin: 25.0% → 31.5% (6.5pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.8% | 2.7% | +46.8% | 0.0% | n/a | -5.1% | +52.0% | worked |
| GB/UDV | $1.77 | $3.11 | +75.9% | $0.00 | n/a | -10.5% | +86.4% | |
| MVR/UDV | $0.35 | $0.59 | +69.3% | $0.00 | n/a | -203.1% | +272.4% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.