kim-dynamic-body-chiropractic · L3 - Massage · San Jose (Pacific North)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| JUNE SPECIAL: One 50-Minute Prenatal Massage | $120.01 | $85.00 | 45.2% | 1 | $92.99 |
| JUNE SPECIAL: One 80-Minute Prenatal Massage | $180.00 | $126.00 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2026-03-01 Margin change on JUNE SPECIAL: One 50-Minute Prenatal Massage — 40.0% → 43.5% analysed below
3-Comparison — JUNE SPECIAL: One 50-Minute Prenatal Massage kim-dynamic-body-chiropractic
Change anchor: 2026-03-01
· 52d since change
Margin: 40.0% → 43.5% (3.5pp)
Margin: 40.0% → 43.5% (3.5pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.9% | 0.9% | -50.0% | 1.3% | -29.9% | -8.9% | -41.1% | didnt work |
| GB/UDV | $1.59 | $0.83 | -47.6% | $1.13 | -26.6% | +2.6% | -50.3% | |
| MVR/UDV | $0.47 | $0.38 | -20.2% | $0.50 | -24.6% | +7.3% | -27.6% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.