MarginWatch

kiki-day-spa-1 · L3 - Massage · Maywood (Northeast)

Owner: Rachel Griarte · Manager: Ciera Maguire · Division: North Jersey · Stage: · PDS: Massage - Full Body

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

Option	List	Sell	Effective Margin	Units QTD	GB QTD
One 60-Minute Swedish or Deep-Tissue Massage for Two	$199.00	$119.40	50.0%	14	$1,671.60
One 60-Minute Swedish or Deep-Tissue Massage	$99.00	$60.39	50.0%	35	$2,113.65

Activity Timeline (sorted newest first)

2025-10-13 Price change on One 60-Minute Swedish or Deep-Tissue Massage for Two — $99.00 → $119.40 analysed below
2025-10-07 Price change on One 60-Minute Swedish or Deep-Tissue Massage — $65.34 → $60.39 analysed below
2025-09-23 Price change on One 60-Minute Swedish or Deep-Tissue Massage — $50.40 → $65.34

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — One 60-Minute Swedish or Deep-Tissue Massage kiki-day-spa-1

Change anchor: 2025-10-07 · 197d since change
Price: $65.34 → $60.39

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric	Before 30d	After 30d	Δ vs Before	YoY	Δ vs YoY	Peer Δ (bf→after)	Δ vs Peer	Verdict
CVR	4.1%	4.4%	+8.5%	0.0%	n/a	n/a	n/a	insufficient data
GB/UDV	$2.27	$2.69	+18.3%	$0.00	n/a	n/a	n/a
MVR/UDV	$0.69	$0.84	+22.2%	$0.00	n/a	n/a	n/a

Peer data stubbed (Phase 1). Peer cohort query is not yet wired, so the "Δ vs Peer" column shows n/a. Verdict is computed from Before and YoY signals only. Phase 2 will add the real cohort.

3-Comparison — One 60-Minute Swedish or Deep-Tissue Massage for Two kiki-day-spa-1

Change anchor: 2025-10-13 · 191d since change
Price: $99.00 → $119.40

Metric	Before 30d	After 30d	Δ vs Before	YoY	Δ vs YoY	Peer Δ (bf→after)	Δ vs Peer	Verdict
CVR	0.8%	1.7%	+106.6%	0.0%	n/a	n/a	n/a	insufficient data
GB/UDV	$0.88	$2.05	+132.3%	$0.00	n/a	n/a	n/a
MVR/UDV	$0.30	$0.61	+104.4%	$0.00	n/a	n/a	n/a

Peer data stubbed (Phase 1). Peer cohort query is not yet wired, so the "Δ vs Peer" column shows n/a. Verdict is computed from Before and YoY signals only. Phase 2 will add the real cohort.

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.