jade-day-spa-7 · L3 - Massage · Evesham (Northeast)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 60 Minute Deep Tissue Massage OR Organic Facial for One Person | $109.99 | $59.00 | 30.8% | 2 | $127.98 |
| Couples 60 Min Hot Stone or Deep Tissue Massage AND 60 Minute Organic Facial | $440.00 | $210.01 | 0.0% | 0 | $0.00 |
| 60 Minute Hot Stone Massage AND 60 Minute Organic Facial (with Shoulder Massage) | $210.02 | $88.00 | 31.2% | 2 | $191.98 |
| 60 Minute Couples Deep Tissue Massage with Hot Stones for Two People | $210.00 | $118.00 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2026-03-01 Margin change on 60 Minute Hot Stone Massage AND 60 Minute Organic Facial (with Shoulder Massage) — 25.0% → 31.2% analysed below
- 2026-03-01 Margin change on 60 Minute Deep Tissue Massage OR Organic Facial for One Person — 25.0% → 29.9% analysed below
3-Comparison — 60 Minute Hot Stone Massage AND 60 Minute Organic Facial (with Shoulder Massage) jade-day-spa-7
Margin: 25.0% → 31.2% (6.2pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.4% | 0.3% | -26.9% | 0.4% | -21.1% | -6.4% | -20.5% | worked |
| GB/UDV | $0.38 | $0.30 | -20.2% | $0.35 | -13.9% | -13.5% | -6.7% | |
| MVR/UDV | $0.10 | $0.10 | -0.3% | $0.09 | +7.5% | +231.4% | -231.7% |
3-Comparison — 60 Minute Deep Tissue Massage OR Organic Facial for One Person jade-day-spa-7
Margin: 25.0% → 29.9% (4.9pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.2% | 1.9% | +64.5% | 1.0% | +89.3% | -12.0% | +76.5% | worked |
| GB/UDV | $0.68 | $1.20 | +77.6% | $0.55 | +117.4% | -16.1% | +93.7% | |
| MVR/UDV | $0.12 | $0.31 | +164.7% | $0.14 | +125.3% | -27.8% | +192.5% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.