indigosky-massage-art-4 · L3 - Massage · Apex (East)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| One 90 Minute Integrative Massage with 10 Minutes of Reflexology | $149.00 | $104.30 | 50.0% | 11 | $1,147.30 |
| 5 Pack of 60 Minute Integrative Massages | $550.00 | $352.00 | 0.0% | 0 | $0.00 |
| 2 Pack of 60 Minute Integrative Massages | $220.00 | $149.60 | 0.0% | 0 | $0.00 |
| One 60 Minute Integrative Massage with 10 minutes of Reflexology | $110.00 | $77.00 | 35.0% | 8 | $616.00 |
| 3 Pack of 60 Minute Intergrative Massages | $330.00 | $217.80 | 0.0% | 0 | $0.00 |
| One 60 Minute Hot Stone Massage | $110.00 | $77.00 | 35.0% | 5 | $385.00 |
| One 90 Minute Hot Stone Massage | $149.00 | $104.30 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2025-08-01 Combo restructuring on One 60 Minute Hot Stone Massage · margin 50.0% → 35.0% · price $63.00 → $77.00 analysed below
- 2025-07-31 Price change on One 60 Minute Integrative Massage with 10 minutes of Reflexology — $63.00 → $77.00 analysed below
- 2025-07-01 Margin change on One 60 Minute Integrative Massage with 10 minutes of Reflexology — 50.0% → 35.0%
3-Comparison — One 60 Minute Hot Stone Massage indigosky-massage-art-4
Margin: 50.0% → 35.0% (-15.0pp) Price: $63.00 → $77.00 dual change
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.0% | 0.7% | n/a | 0.0% | n/a | -12.4% | n/a | insufficient data |
| GB/UDV | $0.00 | $0.51 | n/a | $0.00 | n/a | -15.3% | n/a | |
| MVR/UDV | $0.00 | $0.13 | n/a | $0.00 | n/a | -75.8% | n/a |
3-Comparison — One 60 Minute Integrative Massage with 10 minutes of Reflexology indigosky-massage-art-4
Price: $63.00 → $77.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.0% | 3.4% | n/a | 0.0% | n/a | -4.6% | n/a | insufficient data |
| GB/UDV | $0.00 | $2.60 | n/a | $0.00 | n/a | -5.2% | n/a | |
| MVR/UDV | $0.00 | $0.58 | n/a | $0.00 | n/a | -22.5% | n/a |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.