house-of-relaxation-35805331 · L3 - Massage · Chula Vista (Pacific South)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 60 Minute Massage (Deep Tissue, Swedish, Prenatal) | $100.00 | $69.00 | 35.6% | 3 | $224.97 |
| 60 Minute Massage (Deep Tissue, Swedish, Prenatal) with cupping | $110.00 | $75.00 | 36.0% | 1 | $81.99 |
Activity Timeline (sorted newest first)
- 2026-03-01 Margin change on 60 Minute Massage (Deep Tissue, Swedish, Prenatal) with cupping — 30.0% → 36.0% analysed below
- 2026-03-01 Margin change on 60 Minute Massage (Deep Tissue, Swedish, Prenatal) — 30.0% → 35.6% analysed below
3-Comparison — 60 Minute Massage (Deep Tissue, Swedish, Prenatal) with cupping house-of-relaxation-35805331
Margin: 30.0% → 36.0% (6.0pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.2% | 0.5% | -57.3% | 0.0% | n/a | +1.0% | -58.4% | didnt work |
| GB/UDV | $0.87 | $0.41 | -53.3% | $0.00 | n/a | -5.1% | -48.2% | |
| MVR/UDV | $0.17 | $0.00 | -97.1% | $0.00 | n/a | -170.1% | +72.9% |
3-Comparison — 60 Minute Massage (Deep Tissue, Swedish, Prenatal) house-of-relaxation-35805331
Margin: 30.0% → 35.6% (5.6pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.8% | 1.0% | -64.4% | 0.0% | n/a | +1.7% | -66.1% | didnt work |
| GB/UDV | $1.93 | $0.75 | -61.3% | $0.00 | n/a | +6.6% | -67.9% | |
| MVR/UDV | $0.49 | $0.22 | -54.3% | $0.00 | n/a | -94.1% | +39.9% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.