holistic-hands-that-heal-llc · L3 - Massage · Broadview (Midwest)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| Two 60-Minute Lympthatic Drainage Massages | $250.00 | $175.00 | 0.0% | 0 | $0.00 |
| Package of Four 60-Minute Lympthatic Drainage Massages | $500.00 | $350.00 | 0.0% | 0 | $0.00 |
| One 60-Minute Lympthatic Drainage Massage | $125.00 | $69.00 | 35.0% | 42 | $2,898.00 |
Activity Timeline (sorted newest first)
- 2026-03-14 Price change on One 60-Minute Lympthatic Drainage Massage — $87.50 → $69.00 analysed below
- 2025-06-27 Price change on One 60-Minute Lympthatic Drainage Massage — $76.00 → $87.50
3-Comparison — One 60-Minute Lympthatic Drainage Massage holistic-hands-that-heal-llc
Change anchor: 2026-03-14
· 39d since change
Price: $87.50 → $69.00
Price: $87.50 → $69.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 3.2% | 4.8% | +48.6% | 1.3% | +258.3% | -4.3% | +52.9% | worked |
| GB/UDV | $3.06 | $3.59 | +17.5% | $1.02 | +253.2% | -4.5% | +21.9% | |
| MVR/UDV | $1.10 | $0.76 | -31.2% | $0.29 | +164.4% | -371.7% | +340.5% |
Promo-spend flag. GB/UDV improved but MVR/UDV did not — gains were likely absorbed by ILS / push campaigns. Investigate promo attribution before concluding the change worked.
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.