healthy-massage-3-11 · L3 - Massage · Norwalk (Northeast)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 30 min reflexology deep tissue with hot stone | $70.00 | $49.00 | 0.0% | 0 | $0.00 |
| 30 Minutes deep tissue massage with hotsone | $70.00 | $49.00 | 35.0% | 4 | $196.00 |
| 45 Minutes reflexology with hotstone | $85.00 | $59.50 | 0.0% | 0 | $0.00 |
| 45 Minutes reflexology deep tissue with hotstone | $85.00 | $59.50 | 35.0% | 3 | $178.50 |
| One 60 Minute Couples Massage with Deep Tissue and Hot Stone | $180.01 | $139.00 | 30.0% | 5 | $695.00 |
| 45 Minutes swedish massage with hotstone | $85.00 | $59.50 | 35.0% | 4 | $238.00 |
| 30 Minutes swedish massage with hotsone | $70.00 | $49.00 | 31.6% | 2 | $93.10 |
Activity Timeline (sorted newest first)
- 2025-08-01 Margin change on 45 Minutes reflexology deep tissue with hotstone — 56.7% → 35.0% analysed below
3-Comparison — 45 Minutes reflexology deep tissue with hotstone healthy-massage-3-11
Change anchor: 2025-08-01
· 264d since change
Margin: 56.7% → 35.0% (-21.7pp)
Margin: 56.7% → 35.0% (-21.7pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.1% | 1.9% | -12.3% | 0.0% | n/a | -3.6% | -8.7% | didnt work |
| GB/UDV | $1.26 | $1.11 | -12.3% | $0.00 | n/a | +7.2% | -19.6% | |
| MVR/UDV | $0.51 | $0.29 | -43.7% | $0.00 | n/a | +438.4% | -482.0% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.