health-atlast-orange-3 · L3 - Massage · Orange (Pacific South)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| One 60-Minute Deep-Tissue Massage with Aromatherapy | $110.00 | $55.00 | 40.0% | 5 | $275.00 |
| Two, 60-Minute Deep-Tissue Massages with Aromatherapy | $220.00 | $110.00 | 40.0% | 2 | $220.00 |
Activity Timeline (sorted newest first)
- 2025-10-29 Price change on Two, 60-Minute Deep-Tissue Massages with Aromatherapy — $75.00 → $110.00 analysed below
- 2025-10-28 Price change on One 60-Minute Deep-Tissue Massage with Aromatherapy — $39.00 → $55.00 analysed below
3-Comparison — Two, 60-Minute Deep-Tissue Massages with Aromatherapy health-atlast-orange-3
Price: $75.00 → $110.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.1% | 0.8% | -59.6% | 0.0% | n/a | -12.1% | -47.6% | didnt work |
| GB/UDV | $1.78 | $0.92 | -48.4% | $0.00 | n/a | -6.4% | -42.0% | |
| MVR/UDV | $0.34 | $-0.03 | -107.9% | $0.00 | n/a | +106.1% | -214.0% |
3-Comparison — One 60-Minute Deep-Tissue Massage with Aromatherapy health-atlast-orange-3
Price: $39.00 → $55.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 3.5% | 3.5% | -0.8% | 0.0% | n/a | +11.1% | -11.8% | didnt work |
| GB/UDV | $1.52 | $2.27 | +49.7% | $0.00 | n/a | +19.7% | +30.0% | |
| MVR/UDV | $0.34 | $0.37 | +10.0% | $0.00 | n/a | +100.1% | -90.1% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.