healing-hands-massage-hartford-1 · L3 - Massage · Hartford (Northeast)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 120-Minute Couples Massage for Two | $400.00 | $311.24 | 0.0% | 0 | $0.00 |
| 90 Minute Massage | $120.00 | $120.00 | 0.0% | 0 | $0.00 |
| Three-Pack - 60-Minute Swedish or Therapeutic Massages | $300.00 | $189.00 | 0.0% | 0 | $0.00 |
| $59.00 for 90-Minute Massage ($120.00 value) | $150.00 | $99.00 | 45.0% | 16 | $1,584.00 |
| Two-Pack - 60-Minute Swedish or Therapeutic Massages | $200.00 | $129.00 | 0.0% | 0 | $0.00 |
| 120-minute massage | $200.00 | $129.00 | 29.0% | 3 | $387.00 |
| Two-Pack - 90-Minute Swedish or Therapeutic Massages | $300.00 | $189.00 | 0.0% | 0 | $0.00 |
| $39.00 for 60-Minute Massage ($80.00 value) | $100.00 | $69.00 | 45.0% | 19 | $1,311.00 |
| 60-Minute Couples Massage for Two | $200.00 | $140.00 | 0.0% | 0 | $0.00 |
| 60 Minute Massage | $80.00 | $80.00 | 0.0% | 0 | $0.00 |
| 90-Minute Couples Massage for Two | $300.00 | $236.25 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2025-10-09 Price change on 120-minute massage — $140.00 → $129.00 analysed below
- 2025-10-09 Price change on $59.00 for 90-Minute Massage ($120.00 value) — $105.00 → $99.00 analysed below
- 2025-06-14 Price change on $39.00 for 60-Minute Massage ($80.00 value) — $51.20 → $70.00 analysed below
- 2025-06-10 Price change on 60-Minute Couples Massage for Two — $128.00 → $140.00 analysed below
- 2025-06-07 Price change on $59.00 for 90-Minute Massage ($120.00 value) — $74.40 → $105.00
- 2025-06-05 Price change on 120-minute massage — $119.00 → $140.00
3-Comparison — 60-Minute Couples Massage for Two healing-hands-massage-hartford-1
Price: $128.00 → $140.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.4% | 0.7% | +58.4% | 0.0% | n/a | n/a | n/a | insufficient data |
| GB/UDV | $0.56 | $0.98 | +73.3% | $0.00 | n/a | n/a | n/a | |
| MVR/UDV | $0.06 | $0.19 | +233.3% | $0.00 | n/a | n/a | n/a |
3-Comparison — 120-minute massage healing-hands-massage-hartford-1
Price: $140.00 → $129.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.4% | 0.6% | +34.1% | 0.0% | n/a | +4.9% | +29.2% | didnt work |
| GB/UDV | $0.57 | $0.80 | +39.0% | $0.00 | n/a | +9.0% | +30.1% | |
| MVR/UDV | $0.10 | $0.13 | +28.4% | $0.00 | n/a | +57.5% | -29.1% |
3-Comparison — $39.00 for 60-Minute Massage ($80.00 value) healing-hands-massage-hartford-1
Price: $51.20 → $70.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.6% | 1.4% | -44.8% | 0.0% | n/a | +25.9% | -70.7% | didnt work |
| GB/UDV | $1.56 | $1.00 | -36.0% | $0.00 | n/a | +23.5% | -59.5% | |
| MVR/UDV | $0.51 | $0.28 | -44.3% | $0.00 | n/a | +202.8% | -247.1% |
3-Comparison — $59.00 for 90-Minute Massage ($120.00 value) healing-hands-massage-hartford-1
Price: $105.00 → $99.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.1% | 0.8% | -29.1% | 0.0% | n/a | -1.6% | -27.5% | didnt work |
| GB/UDV | $1.12 | $0.75 | -33.1% | $0.00 | n/a | +7.4% | -40.5% | |
| MVR/UDV | $0.33 | $0.23 | -30.7% | $0.00 | n/a | +109.1% | -139.9% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.