healer-s-method-1 · L3 - Massage · Boise (Mountain)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| One 90-Minute Couples Massage | $448.00 | $268.80 | 50.0% | 3 | $806.40 |
| One 60-Minute Couples Massage | $298.00 | $178.80 | 50.0% | 2 | $357.60 |
Activity Timeline (sorted newest first)
- 2025-07-26 Price change on One 60-Minute Couples Massage — $193.00 → $178.80 analysed below
- 2025-07-26 Price change on One 90-Minute Couples Massage — $289.00 → $268.80 analysed below
- 2025-03-15 Price change on One 90-Minute Couples Massage — $270.20 → $289.00
- 2025-03-08 Price change on One 60-Minute Couples Massage — $180.60 → $193.00
3-Comparison — One 60-Minute Couples Massage healer-s-method-1
Price: $193.00 → $178.80
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 4.8% | 3.1% | -36.3% | 0.0% | n/a | +37.8% | -74.1% | didnt work |
| GB/UDV | $9.25 | $5.46 | -41.0% | $0.00 | n/a | +22.4% | -63.3% | |
| MVR/UDV | $2.69 | $2.06 | -23.4% | $0.00 | n/a | +201.3% | -224.7% |
3-Comparison — One 90-Minute Couples Massage healer-s-method-1
Price: $289.00 → $268.80
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.6% | 0.8% | +19.5% | 0.0% | n/a | -35.2% | +54.7% | worked |
| GB/UDV | $1.85 | $2.05 | +11.1% | $0.00 | n/a | -42.0% | +53.1% | |
| MVR/UDV | $0.32 | $0.92 | +188.6% | $0.00 | n/a | -28.2% | +216.9% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.