green-massage-and-spa  ·  L3 - Massage  ·  Flower Mound (South Central)

Owner: Evan Hargis  ·  Manager: Lindsey Meszaros  ·  Division: Dallas  ·  Stage:  ·  PDS: Massage - Couples

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
50-Minute Relaxing Body Massage with Massage Oil Treatment $138.00 $69.00 0.0% 0 $0.00
Couples 50-Minute Relaxing Body Massage with Massage Oil Treatment $236.02 $130.00 0.0% 0 $0.00

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — 50-Minute Relaxing Body Massage with Massage Oil Treatment green-massage-and-spa

Change anchor: 2025-11-01  ·  172d since change
Margin: 21.0% → 24.1% (3.1pp)

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 1.0% 2.0% +103.9% 0.0% n/a +0.9% +103.1% didnt work
GB/UDV $0.66 $1.44 +117.2% $0.00 n/a +4.2% +113.0%
MVR/UDV $0.08 $0.11 +38.2% $0.00 n/a +94.7% -56.6%
Promo-spend flag. GB/UDV improved but MVR/UDV did not — gains were likely absorbed by ILS / push campaigns. Investigate promo attribution before concluding the change worked.

3-Comparison — Couples 50-Minute Relaxing Body Massage with Massage Oil Treatment green-massage-and-spa

Change anchor: 2025-12-12  ·  131d since change
Price: $118.00 → $130.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 0.6% 1.9% +223.4% 0.0% n/a +1.7% +221.7% worked
GB/UDV $0.89 $2.49 +180.3% $0.00 n/a -2.3% +182.6%
MVR/UDV $0.13 $0.31 +135.4% $0.00 n/a -356.7% +492.1%

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.