golden-island-day-spa-1 · L3 - Massage · Napa (Pacific North)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 45 Min Couples Massage with Essential or CBD Oil Hot Stones and Body Scrub | $220.01 | $126.99 | 25.0% | 2 | $253.98 |
| 90 Min Couples Swedish or Deep Tissue Massage | $299.99 | $212.99 | 0.0% | 0 | $0.00 |
| 90 Min Swedish or Deep Tissue Massage | $149.99 | $106.99 | 0.0% | 0 | $0.00 |
| 45 Min Massage with Essential or CBD Oil Hot Stones and Body Scrub | $110.01 | $63.99 | 25.0% | 4 | $255.96 |
| 60 Min Swedish or Deep Tissue Massage | $120.00 | $76.99 | 25.0% | 19 | $1,462.81 |
| 60 Min Couples Swedish or Deep Tissue Massage | $239.98 | $152.99 | 25.0% | 17 | $2,600.83 |
Activity Timeline (sorted newest first)
- 2026-02-15 Price change on 90 Min Swedish or Deep Tissue Massage — $99.00 → $106.99 analysed below
- 2026-02-13 Price change on 60 Min Swedish or Deep Tissue Massage — $68.00 → $76.99 analysed below
- 2026-02-11 Price change on 90 Min Couples Swedish or Deep Tissue Massage — $188.00 → $212.99 analysed below
- 2026-02-11 Price change on 60 Min Couples Swedish or Deep Tissue Massage — $135.00 → $152.99 analysed below
3-Comparison — 90 Min Couples Swedish or Deep Tissue Massage golden-island-day-spa-1
Price: $188.00 → $212.99
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.2% | 0.9% | -23.6% | 0.0% | n/a | +2.6% | -26.2% | didnt work |
| GB/UDV | $2.34 | $2.08 | -11.1% | $0.00 | n/a | +12.3% | -23.4% | |
| MVR/UDV | $0.34 | $0.31 | -8.8% | $0.00 | n/a | +34.5% | -43.3% |
3-Comparison — 60 Min Swedish or Deep Tissue Massage golden-island-day-spa-1
Price: $68.00 → $76.99
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.8% | 1.1% | -41.5% | 0.0% | n/a | -4.4% | -37.1% | inconclusive |
| GB/UDV | $1.58 | $1.06 | -32.9% | $0.00 | n/a | +0.1% | -33.0% | |
| MVR/UDV | $0.17 | $0.16 | -7.9% | $0.00 | n/a | -3.6% | -4.3% |
3-Comparison — 90 Min Swedish or Deep Tissue Massage golden-island-day-spa-1
Price: $99.00 → $106.99
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.7% | 1.3% | +85.6% | 0.0% | n/a | -2.7% | +88.3% | worked |
| GB/UDV | $0.76 | $1.65 | +117.3% | $0.00 | n/a | -2.2% | +119.4% | |
| MVR/UDV | $0.10 | $0.22 | +121.4% | $0.00 | n/a | -8.0% | +129.3% |
3-Comparison — 60 Min Couples Swedish or Deep Tissue Massage golden-island-day-spa-1
Price: $135.00 → $152.99
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.6% | 1.6% | -38.1% | 0.0% | n/a | +0.9% | -39.0% | didnt work |
| GB/UDV | $3.90 | $2.42 | -37.9% | $0.00 | n/a | +6.4% | -44.4% | |
| MVR/UDV | $0.54 | $0.35 | -35.5% | $0.00 | n/a | +20.0% | -55.5% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.