glow-esthetics-wax-4 · L3 - Massage · West Palm Beach (Southeast)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| One 80 min Deep Tissue with 20 min foot reflexology | $200.00 | $98.00 | 40.0% | 12 | $1,176.00 |
| One 80 min Deep Tissue massage | $190.00 | $96.90 | 0.0% | 0 | $0.00 |
| One 60-Minute Swedish Massage | $129.99 | $69.00 | 32.6% | 26 | $1,794.00 |
| One 80 min Swedish massage | $149.99 | $79.00 | 30.4% | 24 | $1,896.00 |
Activity Timeline (sorted newest first)
- 2026-04-03 Price change on One 60-Minute Swedish Massage — $65.00 → $69.00 analysed below
- 2026-03-31 Price change on One 80 min Swedish massage — $73.50 → $79.00 analysed below
- 2026-03-01 Margin change on One 80 min Swedish massage — 40.0% → 30.4%
- 2025-05-01 Margin change on One 80 min Deep Tissue with 20 min foot reflexology — 49.0% → 40.0% analysed below
- 2025-05-01 Margin change on One 80 min Deep Tissue massage — 49.4% → 40.0% analysed below
- 2025-05-01 Margin change on One 80 min Swedish massage — 47.2% → 40.0%
3-Comparison — One 80 min Deep Tissue with 20 min foot reflexology glow-esthetics-wax-4
Margin: 49.0% → 40.0% (-9.0pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.1% | 3.4% | +61.1% | 0.0% | n/a | +9.8% | +51.3% | worked |
| GB/UDV | $2.08 | $3.70 | +77.7% | $0.00 | n/a | +6.4% | +71.3% | |
| MVR/UDV | $0.77 | $1.03 | +34.8% | $0.00 | n/a | -23.0% | +57.7% |
3-Comparison — One 80 min Deep Tissue massage glow-esthetics-wax-4
Margin: 49.4% → 40.0% (-9.4pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 3.2% | 2.6% | -17.4% | 0.0% | n/a | +6.1% | -23.5% | didnt work |
| GB/UDV | $3.70 | $2.72 | -26.5% | $0.00 | n/a | +3.1% | -29.6% | |
| MVR/UDV | $1.25 | $0.81 | -35.3% | $0.00 | n/a | -85.8% | +50.5% |
3-Comparison — One 80 min Swedish massage glow-esthetics-wax-4
Price: $73.50 → $79.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.0% | 2.4% | n/a | 4.5% | -46.2% | +4.0% | n/a | worked |
| GB/UDV | $0.00 | $1.91 | n/a | $3.72 | -48.6% | +3.6% | n/a | |
| MVR/UDV | $-1.15 | $0.45 | +139.0% | $1.23 | -63.5% | -181.0% | +320.0% |
3-Comparison — One 60-Minute Swedish Massage glow-esthetics-wax-4
Price: $65.00 → $69.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.0% | 2.7% | n/a | 0.0% | n/a | +6.5% | n/a | worked |
| GB/UDV | $0.00 | $1.88 | n/a | $0.00 | n/a | +7.9% | n/a | |
| MVR/UDV | $-0.41 | $0.41 | +199.8% | $0.00 | n/a | -77.2% | +276.9% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.