four-seasons-massage-and-spa-9 · L3 - Massage · Aurora (Mountain)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 120 Minutes: Choice of Massage | $199.00 | $139.30 | 45.0% | 3 | $417.90 |
| 60 Minutes: Choice of Massage | $99.00 | $69.30 | 45.0% | 9 | $623.70 |
| 90 Minutes: Choice of Massage | $159.00 | $109.71 | 45.0% | 10 | $1,097.10 |
Activity Timeline (sorted newest first)
- 2025-07-19 Price change on 120 Minutes: Choice of Massage — $123.38 → $139.30 analysed below
- 2025-07-11 Price change on 90 Minutes: Choice of Massage — $98.58 → $109.71 analysed below
- 2025-07-10 Price change on 60 Minutes: Choice of Massage — $59.40 → $69.30 analysed below
3-Comparison — 120 Minutes: Choice of Massage four-seasons-massage-and-spa-9
Price: $123.38 → $139.30
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.1% | 1.2% | +12.3% | 0.0% | n/a | n/a | n/a | insufficient data |
| GB/UDV | $1.39 | $1.72 | +23.6% | $0.00 | n/a | n/a | n/a | |
| MVR/UDV | $0.32 | $0.29 | -7.9% | $0.00 | n/a | n/a | n/a |
3-Comparison — 90 Minutes: Choice of Massage four-seasons-massage-and-spa-9
Price: $98.58 → $109.71
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.2% | 1.6% | -28.3% | 0.0% | n/a | n/a | n/a | insufficient data |
| GB/UDV | $2.51 | $1.75 | -30.3% | $0.00 | n/a | n/a | n/a | |
| MVR/UDV | $0.69 | $0.41 | -41.3% | $0.00 | n/a | n/a | n/a |
3-Comparison — 60 Minutes: Choice of Massage four-seasons-massage-and-spa-9
Price: $59.40 → $69.30
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 3.3% | 3.9% | +18.7% | 0.0% | n/a | n/a | n/a | insufficient data |
| GB/UDV | $2.31 | $3.11 | +34.5% | $0.00 | n/a | n/a | n/a | |
| MVR/UDV | $0.73 | $0.88 | +20.9% | $0.00 | n/a | n/a | n/a |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.