fletcher-massage · L3 - Massage · La Mesa (Pacific South)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 60-Minute Body Massage with Hot Stone and Hot Massage Oil | $120.01 | $55.00 | 21.0% | 27 | $1,485.00 |
| Couple 50 Mins Massage with Hot Stone | $188.00 | $88.36 | 21.0% | 3 | $265.08 |
| 30-Minute Body Massage with Hot Stone and Hot Massage Oil | $80.00 | $44.80 | 0.0% | 0 | $0.00 |
| 90-Minute Body Massage with Hot Stone and Hot Massage Oil | $160.02 | $77.00 | 21.0% | 15 | $1,155.00 |
| 50 Mins Massage with Hot Stone | $98.00 | $48.02 | 21.0% | 5 | $240.10 |
| 60-Minute Couples Body Massage with Hot Stone and Hot Massage Oil | $240.02 | $107.00 | 21.0% | 7 | $749.00 |
Activity Timeline (sorted newest first)
- 2025-10-18 Price change on 60-Minute Couples Body Massage with Hot Stone and Hot Massage Oil — $120.00 → $107.00 analysed below
- 2025-10-17 Price change on 90-Minute Body Massage with Hot Stone and Hot Massage Oil — $89.60 → $77.00 analysed below
- 2025-10-15 Price change on 60-Minute Body Massage with Hot Stone and Hot Massage Oil — $60.00 → $55.00 analysed below
- 2025-07-01 Margin change on 60-Minute Couples Body Massage with Hot Stone and Hot Massage Oil — 18.0% → 21.0%
- 2025-07-01 Margin change on 90-Minute Body Massage with Hot Stone and Hot Massage Oil — 15.4% → 21.0%
- 2025-07-01 Margin change on 60-Minute Body Massage with Hot Stone and Hot Massage Oil — 16.1% → 21.0%
- 2025-06-27 Price change on 60-Minute Body Massage with Hot Stone and Hot Massage Oil — $64.80 → $60.00
3-Comparison — 60-Minute Couples Body Massage with Hot Stone and Hot Massage Oil fletcher-massage
Price: $120.00 → $107.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.0% | 0.9% | -9.2% | 0.0% | n/a | +12.7% | -21.9% | didnt work |
| GB/UDV | $1.38 | $1.01 | -27.1% | $0.00 | n/a | +6.8% | -33.9% | |
| MVR/UDV | $0.18 | $0.16 | -12.3% | $0.00 | n/a | +34.7% | -47.0% |
3-Comparison — 90-Minute Body Massage with Hot Stone and Hot Massage Oil fletcher-massage
Price: $89.60 → $77.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.3% | 3.5% | +173.9% | 0.0% | n/a | +6.1% | +167.8% | worked |
| GB/UDV | $1.24 | $3.28 | +164.8% | $0.00 | n/a | +1.4% | +163.5% | |
| MVR/UDV | $0.18 | $0.41 | +132.3% | $0.00 | n/a | +68.0% | +64.3% |
3-Comparison — 60-Minute Body Massage with Hot Stone and Hot Massage Oil fletcher-massage
Price: $60.00 → $55.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 3.1% | 3.2% | +5.6% | 0.0% | n/a | +5.8% | -0.1% | didnt work |
| GB/UDV | $2.04 | $2.40 | +17.6% | $0.00 | n/a | -1.1% | +18.7% | |
| MVR/UDV | $0.31 | $0.25 | -20.4% | $0.00 | n/a | +59.9% | -80.3% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.