fireside-theraputic-massage-2 · L3 - Massage · Colgate (Midwest)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| One Hour Deep Tissue Massage | $120.00 | $79.20 | 27.0% | 8 | $633.60 |
| 45 min Cupping | $108.99 | $60.00 | 0.0% | 0 | $0.00 |
| One hour Medical Massage | $120.00 | $79.20 | 27.0% | 4 | $316.80 |
| One hour Therapeutic Massage | $120.00 | $79.20 | 27.0% | 2 | $158.40 |
Activity Timeline (sorted newest first)
- 2026-03-10 Price change on One hour Medical Massage — $70.40 → $79.20 analysed below
- 2026-03-04 Price change on One Hour Deep Tissue Massage — $71.98 → $79.20 analysed below
3-Comparison — One hour Medical Massage fireside-theraputic-massage-2
Price: $70.40 → $79.20
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.3% | 0.9% | +189.9% | 0.6% | +54.4% | n/a | n/a | worked |
| GB/UDV | $0.23 | $0.74 | +226.2% | $0.43 | +73.8% | n/a | n/a | |
| MVR/UDV | $0.03 | $0.11 | +267.2% | $0.09 | +22.3% | n/a | n/a |
3-Comparison — One Hour Deep Tissue Massage fireside-theraputic-massage-2
Price: $71.98 → $79.20
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.7% | 3.0% | +12.3% | 2.5% | +21.9% | n/a | n/a | worked |
| GB/UDV | $1.95 | $2.40 | +23.6% | $1.79 | +34.1% | n/a | n/a | |
| MVR/UDV | $0.40 | $0.40 | +0.6% | $0.38 | +6.2% | n/a | n/a |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.