fantastic-feeling-spa-and-massage-therapy-5 · L3 - Massage · Deerfield (Midwest)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 60-Minute Couples Massage with Hot Stones and Choice of Aromatherapy or CBD Oil | $219.99 | $149.00 | 20.0% | 8 | $1,192.00 |
| 60-Minute Massage with Cupping and Choice of Aromatherapy or CBD Oil | $130.01 | $75.00 | 20.0% | 1 | $75.00 |
| 90-Minute Couples Massage with Hot Stones and Choice of Aromatherapy or CBD Oil | $289.02 | $215.00 | 0.0% | 0 | $0.00 |
| One 60-Minute Massage with Hot Stones and Choice of Aromatherapy or CBD Oil | $110.00 | $75.00 | 20.0% | 31 | $2,325.00 |
| One 90-Minute Massage with Hot Stones and Choice of Aromatherapy or CBD Oil | $145.01 | $105.00 | 20.0% | 31 | $3,255.00 |
| 60-Minute Couples Massage with Percussive Therapy and Aromatherapy | $289.02 | $215.00 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2025-08-02 Price change on One 60-Minute Massage with Hot Stones and Choice of Aromatherapy or CBD Oil — $79.00 → $75.00 analysed below
- 2025-08-01 Margin change on One 60-Minute Massage with Hot Stones and Choice of Aromatherapy or CBD Oil — 25.0% → 20.3%
- 2025-08-01 Margin change on One 90-Minute Massage with Hot Stones and Choice of Aromatherapy or CBD Oil — 25.0% → 20.5% analysed below
- 2025-08-01 Margin change on 60-Minute Couples Massage with Hot Stones and Choice of Aromatherapy or CBD Oil — 25.0% → 20.0% analysed below
- 2025-05-21 Price change on One 60-Minute Massage with Hot Stones and Choice of Aromatherapy or CBD Oil — $74.00 → $79.00
- 2025-02-21 Price change on One 60-Minute Massage with Hot Stones and Choice of Aromatherapy or CBD Oil — $69.00 → $74.00
- 2025-02-20 Price change on One 90-Minute Massage with Hot Stones and Choice of Aromatherapy or CBD Oil — $99.00 → $104.00
3-Comparison — One 90-Minute Massage with Hot Stones and Choice of Aromatherapy or CBD Oil fantastic-feeling-spa-and-massage-therapy-5
Margin: 25.0% → 20.5% (-4.5pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.4% | 3.2% | +32.2% | 0.0% | n/a | -6.1% | +38.3% | worked |
| GB/UDV | $3.06 | $4.37 | +42.9% | $0.00 | n/a | -6.9% | +49.8% | |
| MVR/UDV | $0.45 | $0.53 | +19.4% | $0.00 | n/a | -10.3% | +29.6% |
3-Comparison — 60-Minute Couples Massage with Hot Stones and Choice of Aromatherapy or CBD Oil fantastic-feeling-spa-and-massage-therapy-5
Margin: 25.0% → 20.0% (-5.0pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.2% | 0.8% | -31.0% | 0.0% | n/a | +0.6% | -31.7% | didnt work |
| GB/UDV | $1.73 | $1.24 | -28.6% | $0.00 | n/a | +2.4% | -31.0% | |
| MVR/UDV | $0.20 | $0.17 | -17.0% | $0.00 | n/a | +3.5% | -20.6% |
3-Comparison — One 60-Minute Massage with Hot Stones and Choice of Aromatherapy or CBD Oil fantastic-feeling-spa-and-massage-therapy-5
Price: $79.00 → $75.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.2% | 2.5% | +18.4% | 0.0% | n/a | -10.3% | +28.6% | didnt work |
| GB/UDV | $1.70 | $1.91 | +12.4% | $0.00 | n/a | -2.8% | +15.1% | |
| MVR/UDV | $0.27 | $0.18 | -34.1% | $0.00 | n/a | -28.7% | -5.4% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.