essentials-spa-of-orange-city-10 · L3 - Massage · Orange City (Southeast)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 1 Hr Massage w Hot Stone Exfol Reflex Hot Towel and 1 Hr Sig Facial w BodyWrap | $399.01 | $258.00 | 0.0% | 0 | $0.00 |
| 1 Hr Massage w Stone Pineapple Exfol Reflex Hot Towel and a 1 Hr Sig Facial | $249.01 | $158.00 | 36.1% | 2 | $345.98 |
| 1-Hr Massage w/ Hot Stone, PineappleExfoliation,Reflexology & HotTowel Treatment | $149.00 | $79.00 | 35.7% | 4 | $343.96 |
Activity Timeline (sorted newest first)
- 2026-03-04 Price change on 1-Hr Massage w/ Hot Stone, PineappleExfoliation,Reflexology & HotTowel Treatment — $79.00 → $85.99 analysed below
- 2026-03-01 Margin change on 1 Hr Massage w Stone Pineapple Exfol Reflex Hot Towel and a 1 Hr Sig Facial — 30.0% → 36.1% analysed below
- 2026-03-01 Margin change on 1-Hr Massage w/ Hot Stone, PineappleExfoliation,Reflexology & HotTowel Treatment — 30.0% → 35.3%
- 2026-02-02 Price change on 1-Hr Massage w/ Hot Stone, PineappleExfoliation,Reflexology & HotTowel Treatment — $70.00 → $79.00
3-Comparison — 1 Hr Massage w Stone Pineapple Exfol Reflex Hot Towel and a 1 Hr Sig Facial essentials-spa-of-orange-city-10
Margin: 30.0% → 36.1% (6.1pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.3% | 0.6% | -52.0% | 0.9% | -25.5% | -12.1% | -39.9% | didnt work |
| GB/UDV | $2.06 | $1.10 | -46.6% | $1.19 | -8.0% | -17.5% | -29.2% | |
| MVR/UDV | $0.59 | $0.32 | -45.7% | $0.36 | -9.7% | -51.1% | +5.4% |
3-Comparison — 1-Hr Massage w/ Hot Stone, PineappleExfoliation,Reflexology & HotTowel Treatment essentials-spa-of-orange-city-10
Price: $79.00 → $85.99
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 3.8% | 2.8% | -26.1% | 2.8% | +1.3% | -7.2% | -18.9% | worked |
| GB/UDV | $3.51 | $2.61 | -25.8% | $2.31 | +12.9% | -5.3% | -20.5% | |
| MVR/UDV | $0.78 | $0.84 | +8.8% | $0.65 | +30.0% | -4320.2% | +4328.9% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.