essential-holistic-wellness-center-1  ·  L3 - Massage  ·  Watervliet (Northeast)

Owner: House Account  ·  Manager: Mohamed Boulaq  ·  Division: Albany, NY  ·  Stage:  ·  PDS: Massage - Swedish

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
3 Pack 30-Minutes Therapeutic Massage $105.00 $101.85 0.0% 0 $0.00
The Reset Ritual – 3-Pack of 60-Minute Holistic Swedish Massages $210.00 $147.00 0.0% 0 $0.00
Melt the Stress – 60-Minute Holistic Swedish Massage $70.00 $49.00 0.0% 0 $0.00
Total Zen – 5-Pack of 60-Minute Holistic Swedish Massages $350.00 $245.00 0.0% 0 $0.00

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — Melt the Stress – 60-Minute Holistic Swedish Massage essential-holistic-wellness-center-1

Change anchor: 2025-06-14  ·  312d since change
Price: $45.00 → $49.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 3.4% 3.8% +14.1% 0.0% n/a -9.2% +23.3% worked
GB/UDV $1.67 $1.88 +13.1% $0.00 n/a -14.0% +27.1%
MVR/UDV $0.40 $0.52 +28.0% $0.00 n/a -13.3% +41.2%

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.