epi-skin-spa-2-1 · L3 - Massage · Snellville (Southeast)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 60 minute Cupping and Hot Stone Massage | $175.00 | $96.25 | 0.0% | 0 | $0.00 |
| 60 minutes Swedish Massage | $125.00 | $72.50 | 54.1% | 2 | $157.98 |
| 60 min Deep Tissue Theraputic Massage | $150.00 | $85.50 | 54.5% | 2 | $187.98 |
| 60 Minutes: Swedish or Deep Tissue | $125.00 | $67.50 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2026-03-01 Margin change on 60 min Deep Tissue Theraputic Massage — 50.0% → 54.5% analysed below
3-Comparison — 60 min Deep Tissue Theraputic Massage epi-skin-spa-2-1
Change anchor: 2026-03-01
· 52d since change
Margin: 50.0% → 54.5% (4.5pp)
Margin: 50.0% → 54.5% (4.5pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.7% | 1.8% | -33.3% | 0.0% | n/a | +1.0% | -34.3% | didnt work |
| GB/UDV | $2.27 | $1.66 | -26.7% | $0.00 | n/a | +5.8% | -32.5% | |
| MVR/UDV | $0.81 | $0.90 | +10.5% | $0.00 | n/a | +164.5% | -154.0% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.