diamond-back-massage-therapy-5  ·  L3 - Massage  ·  Belleville (Northeast)

Owner: Griffin Gourguechon  ·  Manager: Ciera Maguire  ·  Division: North Jersey  ·  Stage:  ·  PDS: Massage - Hot Stone

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
Two 60-Minute Hot Stone Massage $250.00 $116.00 39.7% 1 $116.00
One 60-Minute Hot Stone Massage $125.00 $59.00 0.0% 0 $0.00

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — Two 60-Minute Hot Stone Massage diamond-back-massage-therapy-5

Change anchor: 2026-02-01  ·  80d since change
Margin: 45.0% → 39.7% (-5.3pp)

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 0.0% 0.5% n/a 1.1% -51.8% -8.8% n/a worked
GB/UDV $0.00 $0.60 n/a $1.39 -56.7% -6.1% n/a
MVR/UDV $-0.16 $0.21 +233.0% $0.54 -61.4% -97.2% +330.2%

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.