dantara-wellness-spa-5-1 · L3 - Massage · Dallas (South Central)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| One 90-Minute Swedish Massage with Warm Towels | $170.00 | $110.50 | 0.0% | 0 | $0.00 |
| 30 minutes Swedish massage with Warm Towels | $55.00 | $35.75 | 0.0% | 0 | $0.00 |
| 90-Minute Swedish or Deep-Tissue Massage Session with Aromatherapy and Steam Sho | $195.00 | $107.25 | 0.0% | 0 | $0.00 |
| One 60-Minute Swedish Massage with Warm Towels | $110.00 | $60.50 | 25.0% | 12 | $726.00 |
| 60-Minute Swedish or Deep-Tissue Massage Session with Aromatherapy and Steam Sho | $135.00 | $74.25 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2026-02-24 Price change on One 60-Minute Swedish Massage with Warm Towels — $71.50 → $60.50 analysed below
- 2025-09-20 Price change on One 60-Minute Swedish Massage with Warm Towels — $60.50 → $71.50
- 2025-08-12 Price change on One 60-Minute Swedish Massage with Warm Towels — $89.00 → $60.50
- 2025-06-01 Margin change on 60-Minute Swedish or Deep-Tissue Massage Session with Aromatherapy and Steam Sho — 30.0% → 23.0% analysed below
- 2025-05-01 Margin change on One 60-Minute Swedish Massage with Warm Towels — 29.4% → 25.0%
3-Comparison — 60-Minute Swedish or Deep-Tissue Massage Session with Aromatherapy and Steam Sho dantara-wellness-spa-5-1
Margin: 30.0% → 23.0% (-7.0pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.0% | 0.8% | n/a | 0.0% | n/a | -14.3% | n/a | insufficient data |
| GB/UDV | $0.00 | $0.73 | n/a | $0.00 | n/a | +5.8% | n/a | |
| MVR/UDV | $0.00 | $0.06 | n/a | $0.00 | n/a | -54.1% | n/a |
3-Comparison — One 60-Minute Swedish Massage with Warm Towels dantara-wellness-spa-5-1
Price: $71.50 → $60.50
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 4.5% | 5.8% | +26.7% | 1.9% | +206.8% | +23.2% | +3.5% | worked |
| GB/UDV | $3.25 | $3.48 | +7.2% | $1.13 | +209.4% | +16.7% | -9.4% | |
| MVR/UDV | $0.61 | $0.69 | +14.1% | $0.17 | +308.8% | +7.9% | +6.2% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.