classique-wellness · L3 - Massage · Merrillville (Midwest)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 60 Minute Hot Stone Massage | $95.00 | $55.10 | 0.0% | 0 | $0.00 |
| 60 Minute Hot Stone Massage with Aromatherapy | $100.00 | $70.00 | 40.0% | 2 | $130.00 |
| 90 Minute Hot Stone Massage | $130.00 | $71.50 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2026-03-06 Price change on 60 Minute Hot Stone Massage with Aromatherapy — $70.00 → $60.00 analysed below
- 2025-03-08 Price change on 60 Minute Hot Stone Massage with Aromatherapy — $60.00 → $70.00
3-Comparison — 60 Minute Hot Stone Massage with Aromatherapy classique-wellness
Change anchor: 2026-03-06
· 47d since change
Price: $70.00 → $60.00
Price: $70.00 → $60.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 3.0% | 3.2% | +4.0% | 4.1% | -23.5% | +0.8% | +3.2% | didnt work |
| GB/UDV | $2.04 | $1.93 | -5.5% | $2.88 | -32.9% | +1.1% | -6.6% | |
| MVR/UDV | $0.58 | $0.42 | -27.6% | $0.65 | -35.6% | -923.5% | +895.9% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.