castro-star-massage  ·  L3 - Massage  ·  San Francisco (Pacific North)

Owner: Carlos Welch-Bauer  ·  Manager: Juan Varela de Limia  ·  Division: San Francisco  ·  Stage:  ·  PDS: Massage - Swedish

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
60 Minute Swedish Massage with Cupping Treatment $95.00 $88.00 30.7% 5 $440.00
60 Minute Swedish Massage with Hot Stone Treatment $95.00 $83.00 30.1% 6 $498.00
90 Minute Swedish Massage with Cupping Treatment $139.99 $111.00 30.6% 4 $444.00
90 Minute Deep Tissue Massage $160.01 $127.00 0.0% 0 $0.00

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — 90 Minute Swedish Massage with Cupping Treatment castro-star-massage

Change anchor: 2025-12-06  ·  137d since change
Price: $105.00 → $111.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 2.6% 0.8% -68.7% 0.0% n/a -11.7% -57.0% didnt work
GB/UDV $2.78 $0.92 -66.9% $0.00 n/a -9.4% -57.5%
MVR/UDV $0.57 $0.17 -70.9% $0.00 n/a +133.5% -204.3%

3-Comparison — 60 Minute Swedish Massage with Cupping Treatment castro-star-massage

Change anchor: 2025-12-08  ·  135d since change
Price: $83.00 → $88.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 1.3% 0.9% -34.1% 0.0% n/a -8.6% -25.6% didnt work
GB/UDV $1.07 $0.75 -30.2% $0.00 n/a -10.5% -19.7%
MVR/UDV $0.20 $0.15 -25.3% $0.00 n/a +43.5% -68.8%

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.