cary-massage-1 · L3 - Massage · Cary (East)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| One 60 Minute Massage | $120.00 | $72.00 | 31.0% | 125 | $9,000.00 |
Activity Timeline (sorted newest first)
- 2026-03-04 Price change on One 60 Minute Massage — $84.00 → $72.00 analysed below
- 2025-11-02 Price change on One 60 Minute Massage — $78.00 → $84.00
- 2025-06-04 Price change on One 60 Minute Massage — $78.00 → $82.00
3-Comparison — One 60 Minute Massage cary-massage-1
Change anchor: 2026-03-04
· 49d since change
Price: $84.00 → $72.00
Price: $84.00 → $72.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 5.9% | 7.7% | +29.9% | 6.9% | +11.1% | -19.7% | +49.6% | worked |
| GB/UDV | $5.86 | $6.26 | +6.9% | $5.70 | +9.9% | -20.0% | +26.9% | |
| MVR/UDV | $1.22 | $1.43 | +17.5% | $0.84 | +69.4% | -58.8% | +76.4% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.