campaign-0-718195977 · L3 - Massage · Los Altos (Pacific North)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| One 60-Minute Full Body swedish massage (Monday -Thursday) | $160.00 | $80.00 | 27.3% | 5 | $439.95 |
| One 60-Minute couple relaxation massage with aromatherapy ( swedish... | $390.01 | $164.00 | 27.1% | 14 | $2,519.86 |
Activity Timeline (sorted newest first)
- 2026-03-15 Price change on One 60-Minute Full Body swedish massage (Monday -Thursday) — $80.00 → $87.99 analysed below
- 2026-03-14 Price change on One 60-Minute couple relaxation massage with aromatherapy ( swedish... — $164.00 → $179.99 analysed below
3-Comparison — One 60-Minute Full Body swedish massage (Monday -Thursday) campaign-0-718195977
Price: $80.00 → $87.99
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.3% | 1.4% | +9.7% | 0.9% | +49.6% | n/a | n/a | worked |
| GB/UDV | $1.14 | $1.22 | +7.3% | $0.82 | +48.1% | n/a | n/a | |
| MVR/UDV | $0.23 | $0.34 | +45.5% | $0.20 | +69.8% | n/a | n/a |
3-Comparison — One 60-Minute couple relaxation massage with aromatherapy ( swedish... campaign-0-718195977
Price: $164.00 → $179.99
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.8% | 1.7% | -5.5% | 3.4% | -49.2% | n/a | n/a | didnt work |
| GB/UDV | $2.97 | $3.08 | +3.7% | $5.53 | -44.2% | n/a | n/a | |
| MVR/UDV | $0.70 | $0.77 | +9.9% | $1.10 | -30.4% | n/a | n/a |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.