campaign-0-718192403 · L3 - Massage · Travel (Southeast)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| None | $0.00 | $nan | 0.0% | 0 | $0.00 |
| None | $0.00 | $nan | 0.0% | 0 | $0.00 |
| None | $0.00 | $nan | 0.0% | 0 | $0.00 |
| None | $0.00 | $nan | 0.0% | 0 | $0.00 |
| One 90- Lymphatic Facial Cavitation & Rf W/ Mini Facial | $175.00 | $96.25 | 0.0% | 0 | $0.00 |
| ONE 90 minute RF Body cavitation Lymphatic Drainage Massage Session | $120.00 | $69.00 | 40.0% | 1 | $69.00 |
| One 60-Minute Post Surgical Lymphatic Drainage Massage | $120.00 | $69.00 | 0.0% | 0 | $0.00 |
| TWO 60-Minute Lymphatic Drainage Massages | $224.98 | $134.00 | 40.0% | 1 | $134.00 |
| Six 60 minute Lymphatic drainage massage | $625.00 | $379.00 | 35.0% | 1 | $379.00 |
| Four 60 minute Lymphatic Drainage Massages | $415.00 | $259.00 | 35.0% | 1 | $259.00 |
Activity Timeline (sorted newest first)
- 2025-10-01 Margin change on ONE 90 minute RF Body cavitation Lymphatic Drainage Massage Session — 45.4% → 40.0% analysed below
- 2025-09-01 Margin change on TWO 60-Minute Lymphatic Drainage Massages — 50.0% → 40.0% analysed below
- 2025-08-01 Margin change on Four 60 minute Lymphatic Drainage Massages — 45.2% → 40.0% analysed below
- 2025-07-01 Combo restructuring on One 60-Minute Post Surgical Lymphatic Drainage Massage · margin 50.0% → 40.0% · price $65.00 → $69.00 analysed below
- 2025-07-01 Margin change on Six 60 minute Lymphatic drainage massage — 50.0% → 40.0% analysed below
- 2025-06-30 Price change on ONE 90 minute RF Body cavitation Lymphatic Drainage Massage Session — $79.73 → $69.00
- 2025-03-04 Price change on One 60-Minute Post Surgical Lymphatic Drainage Massage — $60.00 → $65.00
3-Comparison — One 60-Minute Post Surgical Lymphatic Drainage Massage campaign-0-718192403
Margin: 50.0% → 40.0% (-10.0pp) Price: $65.00 → $69.00 dual change
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.0% | 0.0% | n/a | 0.0% | n/a | -3.2% | n/a | insufficient data |
| GB/UDV | $0.00 | $0.00 | n/a | $0.00 | n/a | -2.0% | n/a | |
| MVR/UDV | $0.00 | $0.00 | n/a | $0.00 | n/a | -237.7% | n/a |
3-Comparison — ONE 90 minute RF Body cavitation Lymphatic Drainage Massage Session campaign-0-718192403
Margin: 45.4% → 40.0% (-5.4pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.0% | 0.0% | n/a | 0.0% | n/a | -11.3% | n/a | insufficient data |
| GB/UDV | $0.00 | $0.00 | n/a | $0.00 | n/a | -9.3% | n/a | |
| MVR/UDV | $0.00 | $0.00 | n/a | $0.00 | n/a | -533.9% | n/a |
3-Comparison — Six 60 minute Lymphatic drainage massage campaign-0-718192403
Margin: 50.0% → 40.0% (-10.0pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.2% | 0.0% | -99.4% | 0.0% | n/a | -54.7% | -44.6% | didnt work |
| GB/UDV | $0.61 | $0.00 | -99.4% | $0.00 | n/a | -55.4% | -44.0% | |
| MVR/UDV | $0.26 | $-0.00 | -100.0% | $0.00 | n/a | -95.1% | -4.9% |
3-Comparison — TWO 60-Minute Lymphatic Drainage Massages campaign-0-718192403
Margin: 50.0% → 40.0% (-10.0pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.0% | 0.0% | n/a | 0.0% | n/a | +9.7% | n/a | insufficient data |
| GB/UDV | $0.00 | $0.01 | n/a | $0.00 | n/a | +8.9% | n/a | |
| MVR/UDV | $0.00 | $-0.00 | n/a | $0.00 | n/a | +151.5% | n/a |
3-Comparison — Four 60 minute Lymphatic Drainage Massages campaign-0-718192403
Margin: 45.2% → 40.0% (-5.2pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.0% | 0.0% | n/a | 0.0% | n/a | +7.2% | n/a | worked |
| GB/UDV | $0.00 | $0.00 | n/a | $0.00 | n/a | +7.5% | n/a | |
| MVR/UDV | $-0.00 | $0.00 | +206.0% | $0.00 | n/a | -321.5% | +527.4% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.