brand-new-you-wellness-and-co · L3 - Massage · Spring (South Central)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 90 Minutes: Swedish or Deep Tissue Massage | $150.00 | $105.00 | 35.0% | 6 | $630.00 |
| 60 Minutes: Swedish or Deep Tissue Massage | $105.00 | $73.50 | 35.0% | 4 | $294.00 |
Activity Timeline (sorted newest first)
- 2026-02-05 Price change on 90 Minutes: Swedish or Deep Tissue Massage — $90.00 → $105.00 analysed below
- 2026-01-17 Price change on 60 Minutes: Swedish or Deep Tissue Massage — $60.00 → $73.50 analysed below
3-Comparison — 60 Minutes: Swedish or Deep Tissue Massage brand-new-you-wellness-and-co
Price: $60.00 → $73.50
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.3% | 0.7% | -47.9% | 0.0% | n/a | -18.8% | -29.1% | didnt work |
| GB/UDV | $1.10 | $0.49 | -55.8% | $0.00 | n/a | -15.2% | -40.6% | |
| MVR/UDV | $0.28 | $0.09 | -67.0% | $0.00 | n/a | +225.0% | -292.0% |
3-Comparison — 90 Minutes: Swedish or Deep Tissue Massage brand-new-you-wellness-and-co
Price: $90.00 → $105.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.5% | 0.2% | -56.5% | 0.0% | n/a | +9.5% | -66.0% | didnt work |
| GB/UDV | $0.76 | $0.32 | -58.5% | $0.00 | n/a | +10.7% | -69.2% | |
| MVR/UDV | $0.20 | $0.09 | -52.7% | $0.00 | n/a | -300.3% | +247.6% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.