bodyworks-therapy-and-massage-1 · L3 - Massage · Allen (South Central)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| Save and Share with 3 Signature Package Deal | $387.00 | $205.11 | 0.0% | 0 | $0.00 |
| 2 60 Minute Full Body Massages | $258.00 | $154.80 | 0.0% | 0 | $0.00 |
| 60 Minute Full Body Massage | $129.00 | $79.98 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2025-06-27 Price change on 60 Minute Full Body Massage — $70.95 → $77.40 analysed below
- 2025-05-22 Price change on 2 60 Minute Full Body Massages — $120.00 → $141.90 analysed below
- 2025-05-18 Price change on 60 Minute Full Body Massage — $65.00 → $70.95
3-Comparison — 2 60 Minute Full Body Massages bodyworks-therapy-and-massage-1
Price: $120.00 → $141.90
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.6% | 1.6% | -38.8% | 0.0% | n/a | -14.1% | -24.7% | didnt work |
| GB/UDV | $3.08 | $2.23 | -27.5% | $0.00 | n/a | -8.7% | -18.8% | |
| MVR/UDV | $0.67 | $0.36 | -46.3% | $0.00 | n/a | -22.7% | -23.6% |
3-Comparison — 60 Minute Full Body Massage bodyworks-therapy-and-massage-1
Price: $70.95 → $77.40
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 3.3% | 1.8% | -44.9% | 0.0% | n/a | +13.0% | -57.9% | didnt work |
| GB/UDV | $2.62 | $1.42 | -45.9% | $0.00 | n/a | +10.1% | -56.0% | |
| MVR/UDV | $0.50 | $0.21 | -57.4% | $0.00 | n/a | -622.7% | +565.4% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.