big-heart-home-massage-and-healing-arts-1 · L3 - Massage · Beaverton (Pacific North)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 60 Minute Massage of Your Choice | $140.00 | $105.00 | 30.0% | 1 | $105.00 |
| 90 Minute Massage of Your Choice | $210.00 | $155.40 | 0.0% | 0 | $0.00 |
| 120 Minute Massage of Your Choice | $300.00 | $204.00 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2025-08-24 Price change on 60 Minute Massage of Your Choice — $79.00 → $105.00 analysed below
- 2025-08-23 Price change on 90 Minute Massage of Your Choice — $109.00 → $155.40 analysed below
3-Comparison — 60 Minute Massage of Your Choice big-heart-home-massage-and-healing-arts-1
Price: $79.00 → $105.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.6% | 3.5% | +36.2% | 0.0% | n/a | +7.4% | +28.8% | worked |
| GB/UDV | $2.47 | $3.68 | +49.1% | $0.00 | n/a | +6.1% | +43.0% | |
| MVR/UDV | $0.44 | $0.68 | +53.4% | $0.00 | n/a | -4.7% | +58.1% |
3-Comparison — 90 Minute Massage of Your Choice big-heart-home-massage-and-healing-arts-1
Price: $109.00 → $155.40
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.0% | 3.2% | +59.3% | 0.0% | n/a | -1.9% | +61.2% | worked |
| GB/UDV | $2.16 | $5.36 | +147.8% | $0.00 | n/a | +1.0% | +146.8% | |
| MVR/UDV | $0.38 | $0.87 | +129.5% | $0.00 | n/a | -124.7% | +254.2% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.