best-relaxing-spa · L3 - Massage · Dobbs Ferry (Northeast)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| For One - 120-Minute Classic Swedish Massage | $289.02 | $120.00 | 21.0% | 4 | $480.00 |
| Couples 60 Minutes Relaxing Swedish Full Body Massage with Essential Oil or Alle | $238.00 | $115.00 | 21.0% | 30 | $3,450.00 |
| For One -- 60-Minute Classic Swedish Massage | $120.01 | $55.00 | 25.0% | 31 | $1,705.00 |
| Three-Pack - 60-Minute Classic Swedish Massage (For One Person) | $359.98 | $145.00 | 20.0% | 9 | $1,305.00 |
| 75 Minutes Relaxing Swedish Full Body Massage with Essential Oil or Allergy-free | $168.98 | $73.00 | 21.0% | 34 | $2,482.00 |
| 60 Min Custom Body Massage w/ Essential Oil or Hypoallergenic Lotion (Mon-Thurs) | $128.99 | $57.00 | 20.0% | 33 | $1,881.00 |
| Two-Pack - 60-Minute Classic Swedish Massage (For One Person) | $240.00 | $99.00 | 20.0% | 3 | $297.00 |
Activity Timeline (sorted newest first)
- 2025-11-01 Margin change on 60 Min Custom Body Massage w/ Essential Oil or Hypoallergenic Lotion (Mon-Thurs) — 25.0% → 21.2% analysed below
- 2025-04-10 Price change on 60 Min Custom Body Massage w/ Essential Oil or Hypoallergenic Lotion (Mon-Thurs) — $49.00 → $58.05
- 2025-04-08 Price change on Couples 60 Minutes Relaxing Swedish Full Body Massage with Essential Oil or Alle — $109.00 → $116.62 analysed below
3-Comparison — 60 Min Custom Body Massage w/ Essential Oil or Hypoallergenic Lotion (Mon-Thurs) best-relaxing-spa
Margin: 25.0% → 21.2% (-3.8pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.3% | 1.7% | -26.9% | 0.0% | n/a | +19.0% | -45.9% | didnt work |
| GB/UDV | $1.54 | $1.22 | -20.4% | $0.00 | n/a | +19.1% | -39.5% | |
| MVR/UDV | $0.30 | $0.19 | -34.8% | $0.00 | n/a | -10.0% | -24.8% |
3-Comparison — Couples 60 Minutes Relaxing Swedish Full Body Massage with Essential Oil or Alle best-relaxing-spa
Price: $109.00 → $116.62
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.0% | 1.8% | -8.4% | 0.0% | n/a | -1.5% | -6.9% | didnt work |
| GB/UDV | $2.24 | $2.12 | -5.3% | $0.00 | n/a | -1.1% | -4.3% | |
| MVR/UDV | $0.40 | $0.31 | -20.5% | $0.00 | n/a | -62.4% | +41.9% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.