bellissima-spa-1-10  ·  L3 - Massage  ·  Vienna (East)

Owner: Mariana Rojas Meza  ·  Manager: Carlos Enrique Vasquez Ruano  ·  Division: DC  ·  Stage:  ·  PDS: Massage - Swedish

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
60-Minute Swedish Massage $150.00 $90.00 0.0% 0 $0.00
60 Minutes Deep Tissue Massage $170.00 $102.00 0.0% 0 $0.00

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — 60-Minute Swedish Massage bellissima-spa-1-10

Change anchor: 2025-06-08  ·  318d since change
Price: $54.99 → $60.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 3.4% 4.5% +31.0% 0.0% n/a -9.4% +40.4% didnt work
GB/UDV $1.90 $2.71 +42.3% $0.00 n/a -5.9% +48.3%
MVR/UDV $0.41 $0.21 -48.0% $0.00 n/a +366.2% -414.2%
Promo-spend flag. GB/UDV improved but MVR/UDV did not — gains were likely absorbed by ILS / push campaigns. Investigate promo attribution before concluding the change worked.

3-Comparison — 60 Minutes Deep Tissue Massage bellissima-spa-1-10

Change anchor: 2025-05-31  ·  326d since change
Price: $64.99 → $72.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 3.2% 1.3% -58.3% 0.0% n/a -21.6% -36.7% didnt work
GB/UDV $2.08 $0.96 -53.9% $0.00 n/a -23.3% -30.5%
MVR/UDV $0.37 $0.08 -78.4% $0.00 n/a -234.8% +156.4%

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.