bedford-n6-spa-1 · L3 - Massage · Brooklyn (Northeast)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 60 Minute Deep Tissue Massage | $70.00 | $70.00 | 0.0% | 0 | $0.00 |
| 60 Minute Aromatherapy Massage | $70.00 | $70.00 | 0.0% | 0 | $0.00 |
| 60 Minute Swedish Massage | $60.00 | $60.00 | 27.3% | 2 | $131.98 |
| 60 Minute Hot Stone Massage | $70.00 | $70.00 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2026-03-01 Margin change on 60 Minute Swedish Massage — 20.0% → 25.9% analysed below
- 2025-11-04 Price change on 60 Minute Swedish Massage — $66.00 → $60.00
- 2025-11-01 Margin change on 60 Minute Deep Tissue Massage — 27.3% → 20.0% analysed below
- 2025-11-01 Margin change on 60 Minute Swedish Massage — 27.3% → 20.0%
- 2025-09-01 Margin change on 60 Minute Swedish Massage — 20.0% → 27.3%
3-Comparison — 60 Minute Deep Tissue Massage bedford-n6-spa-1
Margin: 27.3% → 20.0% (-7.3pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.7% | 2.4% | +35.3% | 0.0% | n/a | +14.8% | +20.4% | didnt work |
| GB/UDV | $1.34 | $1.65 | +23.0% | $0.00 | n/a | +13.3% | +9.7% | |
| MVR/UDV | $0.37 | $0.33 | -9.8% | $0.00 | n/a | +174.6% | -184.4% |
3-Comparison — 60 Minute Swedish Massage bedford-n6-spa-1
Margin: 20.0% → 25.9% (5.9pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 3.4% | 3.1% | -8.1% | 1.7% | +89.1% | -36.3% | +28.2% | worked |
| GB/UDV | $2.04 | $2.02 | -0.8% | $1.49 | +36.1% | -39.3% | +38.5% | |
| MVR/UDV | $0.41 | $0.43 | +4.7% | $0.30 | +43.6% | -228.8% | +233.5% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.