ava-massage-and-scalp-2  ·  L3 - Massage  ·  Pasadena (Pacific South)

Owner: Ren Andrews  ·  Manager: Javier Sanchez Ballesteros  ·  Division: LA  ·  Stage:  ·  PDS: Massage - Deep Tissue

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
Couples 75-Min Swedish or Deep Tissue Massage w Hot Stone, Aromatherapy and Body $330.00 $155.10 0.0% 0 $0.00
90-Minute Body Swedish or Deep Tissue Massage with Hot Stones and Body Scrub $185.00 $120.25 0.0% 0 $0.00
30-Minute Foot & 30-Minute Body Massage with Hot Stone $110.00 $73.70 0.0% 0 $0.00
60-Minute Body Swedish or Deep Tissue Massage with Hot Stones and Aromatherapy $115.00 $74.75 25.0% 3 $224.25

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — 60-Minute Body Swedish or Deep Tissue Massage with Hot Stones and Aromatherapy ava-massage-and-scalp-2

Change anchor: 2026-01-30  ·  82d since change
Price: $54.05 → $64.40

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 4.0% 2.1% -47.4% 0.0% n/a -15.2% -32.2% inconclusive
GB/UDV $2.71 $1.78 -34.2% $0.00 n/a -11.1% -23.1%
MVR/UDV $0.30 $0.27 -10.3% $0.00 n/a -235.4% +225.1%

3-Comparison — 90-Minute Body Swedish or Deep Tissue Massage with Hot Stones and Body Scrub ava-massage-and-scalp-2

Change anchor: 2026-01-17  ·  95d since change
Price: $92.50 → $79.55

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 0.9% 1.3% +40.9% 0.0% n/a -25.2% +66.1% didnt work
GB/UDV $1.08 $1.23 +14.4% $0.00 n/a -23.0% +37.3%
MVR/UDV $0.20 $0.16 -20.6% $0.00 n/a -361.2% +340.5%
Promo-spend flag. GB/UDV improved but MVR/UDV did not — gains were likely absorbed by ILS / push campaigns. Investigate promo attribution before concluding the change worked.

3-Comparison — Couples 75-Min Swedish or Deep Tissue Massage w Hot Stone, Aromatherapy and Body ava-massage-and-scalp-2

Change anchor: 2026-01-29  ·  83d since change
Price: $141.90 → $155.10

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 0.9% 1.4% +66.1% 0.0% n/a -8.4% +74.4% worked
GB/UDV $1.24 $2.20 +76.8% $0.00 n/a -4.6% +81.5%
MVR/UDV $0.14 $0.32 +127.6% $0.00 n/a -129.3% +257.0%

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.