aurora-foot-spa · L3 - Massage · Aurora (Midwest)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 50 minutes couples massage of choice hot towel and hot stones | $176.00 | $123.20 | 0.0% | 0 | $0.00 |
| 90 Minute Massage of Choice | $145.00 | $115.00 | 0.0% | 0 | $0.00 |
| 90 Minute Couples Massage of Choice for Two | $295.00 | $213.05 | 28.1% | 1 | $233.99 |
| 50 minutes massage of chive with hot towel and hot stones | $88.00 | $60.72 | 0.0% | 0 | $0.00 |
| 60 Minute Massage of Choice | $99.00 | $77.00 | 0.0% | 0 | $0.00 |
| 60 Minute Couples Massage of Choice for Two | $175.00 | $140.23 | 28.1% | 11 | $1,693.89 |
Activity Timeline (sorted newest first)
- 2026-03-13 Price change on 60 Minute Couples Massage of Choice for Two — $140.23 → $153.99 analysed below
- 2025-09-16 Price change on 90 Minute Massage of Choice — $104.10 → $115.00 analysed below
- 2025-09-12 Price change on 60 Minute Massage of Choice — $69.30 → $77.00 analysed below
- 2025-04-16 Price change on 90 Minute Massage of Choice — $84.00 → $104.10
- 2025-04-14 Price change on 90 Minute Couples Massage of Choice for Two — $169.00 → $213.05 analysed below
- 2025-04-05 Price change on 60 Minute Couples Massage of Choice for Two — $125.00 → $140.23
- 2025-04-04 Price change on 60 Minute Massage of Choice — $62.00 → $69.30
3-Comparison — 90 Minute Massage of Choice aurora-foot-spa
Price: $104.10 → $115.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.5% | 0.7% | +25.0% | 0.0% | n/a | +7.8% | +17.2% | worked |
| GB/UDV | $0.69 | $0.87 | +26.3% | $0.00 | n/a | +5.1% | +21.2% | |
| MVR/UDV | $0.05 | $0.12 | +118.3% | $0.00 | n/a | -32.2% | +150.6% |
3-Comparison — 60 Minute Couples Massage of Choice for Two aurora-foot-spa
Price: $140.23 → $153.99
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.9% | 1.1% | -44.7% | 2.3% | -53.6% | -20.4% | -24.3% | inconclusive |
| GB/UDV | $2.73 | $1.66 | -39.3% | $2.97 | -44.2% | -15.7% | -23.6% | |
| MVR/UDV | $0.35 | $0.34 | -4.7% | $0.39 | -13.7% | -582.4% | +577.6% |
3-Comparison — 90 Minute Couples Massage of Choice for Two aurora-foot-spa
Price: $169.00 → $213.05
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.7% | 0.6% | -9.8% | 0.0% | n/a | +7.9% | -17.7% | didnt work |
| GB/UDV | $1.40 | $1.38 | -1.4% | $0.00 | n/a | +9.8% | -11.2% | |
| MVR/UDV | $0.20 | $0.18 | -8.8% | $0.00 | n/a | +12.6% | -21.4% |
3-Comparison — 60 Minute Massage of Choice aurora-foot-spa
Price: $69.30 → $77.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.1% | 1.0% | -52.7% | 0.0% | n/a | +2.4% | -55.1% | didnt work |
| GB/UDV | $1.59 | $0.76 | -52.0% | $0.00 | n/a | -3.4% | -48.6% | |
| MVR/UDV | $0.19 | $0.08 | -59.4% | $0.00 | n/a | -287.5% | +228.1% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.