aura-breathless-spa · L3 - Massage · Canton (Midwest)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| Two 60-Minute Swedish Massage with Aromatherapy and Hot Towels | $210.00 | $147.00 | 31.0% | 6 | $882.00 |
| One 60-Minute Swedish Massage with Aromatherapy and Hot Towels | $105.00 | $73.50 | 35.0% | 10 | $735.00 |
Activity Timeline (sorted newest first)
- 2026-01-15 Price change on One 60-Minute Swedish Massage with Aromatherapy and Hot Towels — $65.00 → $73.50 analysed below
3-Comparison — One 60-Minute Swedish Massage with Aromatherapy and Hot Towels aura-breathless-spa
Change anchor: 2026-01-15
· 97d since change
Price: $65.00 → $73.50
Price: $65.00 → $73.50
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 3.9% | 2.6% | -34.3% | 0.0% | n/a | -26.2% | -8.0% | inconclusive |
| GB/UDV | $2.89 | $1.89 | -34.4% | $0.00 | n/a | -23.5% | -10.9% | |
| MVR/UDV | $0.57 | $0.51 | -10.6% | $0.00 | n/a | -89.4% | +78.8% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.