at-ease-massage-therapy-3 · L3 - Massage · Appleton (Midwest)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 60 minute relaxation massage | $85.00 | $70.55 | 25.0% | 1 | $70.55 |
| 60 minute therapeutic massage | $85.00 | $70.55 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2025-04-23 Price change on 60 minute therapeutic massage — $64.60 → $70.55 analysed below
3-Comparison — 60 minute therapeutic massage at-ease-massage-therapy-3
Change anchor: 2025-04-23
· 364d since change
Price: $64.60 → $70.55
Price: $64.60 → $70.55
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.7% | 0.8% | -53.6% | 0.0% | n/a | +14.2% | -67.8% | didnt work |
| GB/UDV | $1.69 | $0.57 | -66.2% | $0.00 | n/a | +11.1% | -77.3% | |
| MVR/UDV | $0.42 | $0.14 | -66.2% | $0.00 | n/a | -17.3% | -48.9% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.