aqualiss-therapeutic-massage-and-spa-4 · L3 - Massage · Houston (South Central)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| Couples: 60 Minute Custom Full Body Massage | $199.99 | $135.99 | 35.0% | 23 | $3,127.77 |
| Couples: 120 Minute Custom Full Body Massage | $400.00 | $249.00 | 0.0% | 0 | $0.00 |
| Couples: 90 Minute Custom Full Body Massage | $299.99 | $209.99 | 35.0% | 23 | $4,829.77 |
Activity Timeline (sorted newest first)
- 2026-01-17 Price change on Couples: 90 Minute Custom Full Body Massage — $189.00 → $209.99 analysed below
3-Comparison — Couples: 90 Minute Custom Full Body Massage aqualiss-therapeutic-massage-and-spa-4
Change anchor: 2026-01-17
· 95d since change
Price: $189.00 → $209.99
Price: $189.00 → $209.99
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.9% | 2.0% | +1.3% | 0.0% | n/a | -13.2% | +14.5% | didnt work |
| GB/UDV | $3.68 | $4.14 | +12.6% | $0.00 | n/a | -2.1% | +14.6% | |
| MVR/UDV | $0.86 | $0.92 | +7.6% | $0.00 | n/a | +125.4% | -117.8% |
Promo-spend flag. GB/UDV improved but MVR/UDV did not — gains were likely absorbed by ILS / push campaigns. Investigate promo attribution before concluding the change worked.
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.