aesthethic-medicine-center-5 · L3 - Massage · Hinsdale (Midwest)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 60 Minute Swedish or Deep Tissue Massage | $148.99 | $59.00 | 30.0% | 24 | $1,416.00 |
| 60 Minute Swedish or Deep Tissue Massage with Signature Facial | $236.00 | $99.00 | 40.0% | 8 | $792.00 |
| 3 Pack of 60-Minute Swedish or Deep-Tissue Massage with Signature Facial | $707.99 | $289.00 | 0.0% | 0 | $0.00 |
| 3 Pack of 60 Minute Swedish or Deep-Tissue Massages | $447.00 | $175.00 | 30.0% | 2 | $350.00 |
| 90 Minute Swedish or Deep Tissue Massage | $298.98 | $85.00 | 30.0% | 17 | $1,445.00 |
| 3 Pack of 90-Minute Swedish or Deep-Tissue Massages | $896.97 | $249.00 | 30.0% | 3 | $747.00 |
Activity Timeline (sorted newest first)
- 2025-12-01 Margin change on 60 Minute Swedish or Deep Tissue Massage — 36.9% → 30.0% analysed below
- 2025-12-01 Margin change on 90 Minute Swedish or Deep Tissue Massage — 34.5% → 30.0% analysed below
- 2025-06-01 Margin change on 60 Minute Swedish or Deep Tissue Massage with Signature Facial — 47.3% → 40.0% analysed below
- 2025-06-01 Margin change on 60 Minute Swedish or Deep Tissue Massage — 47.1% → 40.0%
- 2025-06-01 Margin change on 90 Minute Swedish or Deep Tissue Massage — 45.7% → 40.0%
3-Comparison — 60 Minute Swedish or Deep Tissue Massage with Signature Facial aesthethic-medicine-center-5
Margin: 47.3% → 40.0% (-7.3pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.8% | 0.6% | -63.6% | 0.0% | n/a | -12.9% | -50.7% | didnt work |
| GB/UDV | $1.76 | $0.64 | -63.6% | $0.00 | n/a | -10.4% | -53.1% | |
| MVR/UDV | $0.50 | $0.16 | -68.1% | $0.00 | n/a | -146.7% | +78.7% |
3-Comparison — 60 Minute Swedish or Deep Tissue Massage aesthethic-medicine-center-5
Margin: 36.9% → 30.0% (-6.9pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.0% | 3.0% | +50.6% | 0.0% | n/a | +0.3% | +50.3% | worked |
| GB/UDV | $1.19 | $1.79 | +50.6% | $0.00 | n/a | -0.1% | +50.7% | |
| MVR/UDV | $0.25 | $0.41 | +62.7% | $0.00 | n/a | -115.8% | +178.5% |
3-Comparison — 90 Minute Swedish or Deep Tissue Massage aesthethic-medicine-center-5
Margin: 34.5% → 30.0% (-4.5pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.8% | 1.3% | -51.5% | 0.0% | n/a | +9.3% | -60.9% | didnt work |
| GB/UDV | $2.36 | $1.14 | -51.5% | $0.00 | n/a | +15.3% | -66.9% | |
| MVR/UDV | $0.50 | $0.16 | -68.0% | $0.00 | n/a | -103.4% | +35.4% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.